Month: June 2014
Do you think Apple, Inc. would be as known without their iconic “bitten apple” logo present at their every signs, posters and advertising materials? Would McDonalds serve billions of burgers around the world if their famed Golden Arches did not exist? Signage and outdoor advertising tools have proven to be the most effective marketing strategy behind the world’s most valuable brands. And all of those companies have their creative team of promotions experts and signwriters to thank for the success they enjoy. Read the rest of this entry »
“Some Perth signwriters like Kustom Graphix still get creative with their ads. In fact, they’re often the subject of praise and admiration in online discussions.
A prime example of still-thriving signage advertising can be found in the U.S. Remember that paint ad where a can of green paint spills down the building to the parking lot? What made that ad impressive was the fact that it didn’t belong to a paint company but an insurance company. The brand of paint in the ad, of course, was fake.”